Consumer attitude
Competitor analysis
Go-to-market strategy
01
Product Test
- Consumer product test
- Pricing sensitivity analysis
- Consumer usage and attitude
- Packaging and retail research
02
Target Market Research
- Market overview
- Competitor analysis
- Target market analysis
- Determine ideal marketing strategy
03
Marketing Impact Survey
- Audience reached by ad
- Ad impact on brand
- Purchase intention
- Clarity of communication
04
Brand Health Tracker
- Consumer purchase journey
- Brand strength
- Brand image and perception
- Metrics tracking over the year
05
Mystery Shopping
- Employee SOP check
- Mearsure staff’s product knowledge, skills and motivation to promote/upsell product
06
Custom Survey
- Pick and choose insights
- Consumer insights
- Market insights
- Brand insights